Close Menu
ideas

For pop stars in their 20s, it’s totally the ’90s all over again

Every two decades or so, the old becomes stylishly new. And now the pop artifacts of the Y2K era — winking futurism, loads of glitter, “TRL”-style videos — are back, with an update.

WRITTEN BY admin
Every two decades or so, the old becomes stylishly new. And now the pop artifacts of the Y2K era — winking futurism, loads of glitter, “TRL”-style videos — are back, with an update.
  • And now the halcyon, almost-forgotten pop artifacts of the late ’90s — boy bands, winking futurism, inordinate amounts of glitter — are being dusted off and refurbished by today’s younger stars.
  • Bold, label-obsessed and often future-fixated, the style of that window of time between 1995 and 2001 was the result of, as the writer Erin Schwartz noted, a “jumble of excitement and anxiety about the spread of technology at the turn of the millennium.”
  • And as the internet makes it easier than ever to revisit the pasts we yearn for, millennium-pop will continue to hold an escapist allure.