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YouTuber Tana Mongeau is Gen Z’s Paris Hilton, redefining tabloid stardom for today’s teens

YouTuber Tana Mongeau didn't need an "Us Weekly" cover, access to a TV studio, or a famous family name to become Gen Z's equivalent of a tabloid star. All she needed was a camera and a few friends.

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YouTuber Tana Mongeau didn't need an "Us Weekly" cover, access to a TV studio, or a famous family name to become Gen Z's equivalent of a tabloid star. All she needed was a camera and a few friends.
  • Mongeau, a high school dropout, grew up with her parents in Las Vegas until she started making money from YouTube, moving out on her own at age 16.
  • There’s an online tendency to downplay Mongeau’s talent, and a lot of criticism of her leans on sexist stereotypes and tired tropes about women, sexuality, and influencer culture. But at the core of her channel’s success was a teenager who mastered viral storytelling through 20-minute screaming rants into her camera.
  • She’s also being mentored by Paris Hilton, and Mongeau and her friends are redefining what being a tabloid fixture looks like for Generation Z, through career highs and controversial lows.